Beteasy Android

BetEasy offers more sports and racing betting markets, more promotions and more rewards. Watch live racing with Sky Racing Channels, and bet on sports including AFL, NRL, NBA and thoroughbred, greyhound and harness racing. BetEasy is the official betting partner of the NBA, AFL, Kayo & Racing.com. To download the BetEasy Android app, please go to the Beteasy website. BetEasy is secured using 2048-bit encryption. BetEasy is the most sophisticated and rewarding wagering operator in its class and is built on a powerful partnership with The Stars Group. With over 360 staff and offices in Melbourne, Sydney and Darwin, BetEasy is well advanced on its journey to be the number one wagering operator by 2020, delivered through excellent people, process and technology within an innovative and dynamic culture. Android Betting app version not available through Google Play store. The BetEasy app download and installation is via your web browser. Accounts need to be verified before live-streaming sport, like the NBA. No verification needed for racing live stream. Some offers are only available in certain states; How to Bet with BetEasy App. How do I sign up at BetEasy.com.au? Opening up a new account at BetEasy.com.au is a simple process, whether you’re on desktop or using a smartphone or tablet. The bookmaker has apps available for both Apple and Android users and a strong mobile website if downloading apps is not your thing.

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• »The Stars Group Buys BetEasy Ahead of Flutter Merger

The moves continue in the runup to the 2020 deal that is likely to create the world’s largest online betting and gambling company. Flutter Entertainment is on tap to acquire The Stars Group in a £9.8 billion deal.

Ahead of the finalization of the deal next year, The Stars Group just agreed to pay $250 million to acquire the remainder of BetEasy. This completes the buyout of the Australian online betting platform.

Flutter-TSG Refresher

On October 2, Flutter Entertainment, formerly PaddyPower Betfair, announced its intention to acquire The Stars Group (TSG), parent company of PokerStars. The combined valuation of the companies was said to be approximately £9.8 billion.

Upon the completion of the deal in the second or third quarter of 2020, the bigger company will be a “global leader in sports betting and gaming”. It will have approximately 13 million customers in more than 100 betting markets.

Australia will be one of the countries most affected by the move. With Sportsbet and BetEasy in the mix, the newly-combined Flutter-TSG company will own about 26% of the Australian sports betting market.

Speaking of BetEasy…

The Stars Group already owned the majority of BetEasy prior to this month. But they bought the rest of it in a deal announced during the first week of December.

For the price of A$151 million, The Stars Group bought the remaining 20% interest in BetEasy. Further, TSG also paid A$100 million to settle a performance payment that had been a part of the 2018 deal. In this deal, TSG acquired 80% of BetEasy. TSG will also repay $56.9 million of BetEasy loans outstanding for minority shareholders.

The acquisition should be complete within 90 days and settled in cash. However, if the deal is finalized after the Flutter-TSG merger, Flutter may complete the deal.

The Stars Group CEO Rafi Ashkenazi commented, “I’m delighted to reach this agreement for our BetEasy business. The launch of BetEasy through our acquisitions of CrownBet and William Hill Australia in 2018 created one of the leading operators in Australia and increased our exposure to a high-growth regulated market.”

Tripp Ready to Offload Company

Ashkenazi was complimentary of BetEasy’s outgoing CEO in the buyout press release. “Matt Tripp’s entrepreneurial spirit and vision has guided BetEasy since he founded the business, and we are glad he will oversee the transition as non-executive President.”

Tripp noted that the deal was the final chapter of the “long-term succession plan” for the company. “I know that this business,” he said, “which we founded back in 2013, is in very capable hands with a strong executive team and the backing of The Stars Group, who have been terrific partners and global leaders in this industry.”

Tripp’s journey in the business began at Sportsbet 15 years prior. Then, he bought that start-up business for $250K in 2005. He turned it into the top online bookmaker in Australia. Then, he sold it to Paddy Power for $388 million in a deal that was completed in 2011.

Through all of it, Tripp couldn’t have foreseen all of the regulatory changes and complications that would hit the market in the years since.

He told the Sydney Morning Herald that those changes, combined with taxes that include point-of-consumption taxes of 8% to 15%, have “fundamentally changed” the betting market. It was once an industry measured by customers and turnover. But Tripp said those numbers no longer guarantee profitable growth in today’s environment.

“Success or failure in the Australian market will now be more heavily driven by how well operators adapt to the complex and challenging regulatory and taxation environment we operate in,” Tripp said.

Massive Market Share and Growth

With TSG in the process of owning 100% of BetEasy and Flutter owning Sportsbet, the combination of the companies will comprise a solid percentage of the Australian online betting market.

This merger of those entities, however, is on tap to be reviewed by the Australian Competition and Consumer Commission.

When TSG and Flutter each announced their third quarter revenues recently, they proved that the Australian market is in good shape and should respond well to the deal.

Beteasy Android App

TSG’s revenue increased 8.8% in the third quarter of 2019 to $622.4 million. This was due, in large part, to the UK and Australian markets. And Australia, in particular, showed a 36.4% year-on-year increase to $71.1 million.

This coincided with Flutter’s 10% growth in the third quarter to £533 million. The 19% increase in Sportsbet revenue alone was a positive that partnered with the growth of TSG.

Beteasy Android

On the news of the TSG buyout of BetEasy, TSG shares rose from $23.92 to $24.25. It then hit a high of $25.56 this week. Its stocks have been a bit shaky since then, but the merger with Flutter remains very highly anticipated.